The following Q&A segment is with the founder of Snirk.

Q: What does your company do?
A: Free websites and hosting with Online scheduling & appointment reminders.

Q: Why does that matter and how do you make the world a better place?
A: It matters because 25-40% of appointments in appointment-centered businesses such as salons and gyms, are no shows. Text or email reminders reduce that by up o 75%. This saves both the client and company time and money.

Q: Why is your company cool?
A: Out company is cool because we try to keep things simple. Too many applications are overbuilt. I think we have a cool name and design too.

Q: What 3 lessons/observations would you tell other entrepreneurs?
A: 1. Keep it simple.
2. Work with the best people possible, who have strengths that are different than yours.
3. Get your product out as quickly as possible so you can get feedback, make adjustments and make sure people really want it. Stealth companies and products waste time and money.

Q: Pick 5 people for your entrepreneur dream team (assuming you and your team were riding the bench)
A:
1. President – George Bailey
2. Sales – Blake (Alex Baldwin) from Glengarry Glen Ross
3. Finance & Accounting – Rain Man
4. Security – John McClane
5. Motivational Speaker – William Wallace
6. Distribution – Al Capone

Q: Which one pursuit? Golf, Basketball, Skiing/Snowboarding, Knitting, Mountaineering/Climbing, Bowling, Watching Grass Grow
A: It would be great if I liked golf. I try too, but can’t. It’s something that can frustrate you your whole life. Besides that, I’d take Triathlons. It’s always a challenge and keeps you in great shape, unlike bowling or grass watching (which would be too time consuming).

Q: Why are you an entrepreneur in Utah?
A: Utah has it all. Great economy, resources, talent pool, networking opportunities. Besides, I don’t want to move to India.

We look forward to LaunchUp #4 and hearing more from Snirk!